Feb 20 fitness app development cost Apps

Fitness App Development Cost for Startups, SMEs and Enterprises in 2024

avatarBy Technology Ally


Fitness App Development Cost – Overview

Let’s establish a baseline for the cost of developing a fitness app. On average, it’s around $15,500. However, this isn’t a fixed number. Costs can vary, ranging from a more affordable $15,500 to a higher investment of $50,000. The reason for this range is that fitness apps can have various features, such as basic login screens, social media integration, and MVP.

The cost depends on the features made during the development process.

Here are a few recent price quotes for fitness apps from Technologyally:

  • $15,500
  • $5,500
  • $18,500


How Long Does it Take to Build A Fitness App for Startups, SMEs, and Enterprises in 2024

On average, a fitness app typically takes around 100 hours to build. However, this number isn’t set in stone, as the timeline can vary significantly. The range extends from a swift 50 hours to a more extensive 300 hours.

The fitness apps developed by Technologyally were quoted with hourly estimates of 200, 150 and 175, respectively.


Average Cost of Developing a Fitness App in 2024


Types Features Cost
  • Signup
  • Health Tracking
  • HeartBeat Tracking
  • Push Notifications
  • Social Media Integrations
  • In-app payments
  • Multiple device syncup
$15,500 – $20,000
SMEs All the basic level features +

  • User Profile Management
  • Progress Tracking
  • Community Forums
  • Customizable Workouts
  • Nutrition Tracking
  • Integration with Health Devices
  • Goal-Based Challenges
$30,000 – $40,000
Enterprise All basic and medium-level features +

  • Virtual Classes
  • Customized Feedback
  • Performance Analytics
  • Social Challenges
  • Recipe Suggestions
  • Sleep Optimization
  • Meditation Guidance
$50,000 – $75,000


Cost to Develop Fitness App – Formula

The total estimated cost for mobile app development is calculated by multiplying the development time by the hourly development rate.

Cost Estimates = Development Time x Hourly Cost

Feel free to reach out – Our team of app developers will create personalized apps tailored to meet your business requirements.



7 Factors Which Influenced The Fitness App Development Cost

Many factors contribute to the cost of developing a fitness app, beyond just its complexity. Understanding these factors is vital for accurately estimating the budget required for your fitness app project. Let’s browse these factors and explore how they influence the cost to develop fitness app.


1. App Development Approach: iOS/Android/Cross-platform

The choice of development approach impacts the cost of building a fitness app. Whether opting for iOS, Android, or cross-platform development entails different costs.

While developing for a single platform like Android or iOS might seem cost-effective initially, cross-platform development offers the advantage of multiple platforms with a unified codebase, potentially reducing long-term maintenance costs.


How Much Does it Cost to Develop a Native Fitness app (iOS and Android)


Timeline: 600-1000 hours
Cost: $10,000 to $25,000 per platform


Hybrid Fitness App Development Cost


Timeline: 500-700 hours
Cost: $7,000 to $20,000


2. Features

Various features contribute to the functionality and appeal of a fitness app. Understanding the time and cost implications of integrating these features is useful for budget estimation. Let’s explore some essential features and their associated development timelines and costs.


Login/Signups + Profile Edit

Timeline: 8-17 hours
Cost: $100-$250


Push Notifications

Timeline: 10-18 hours
Cost: $12-$250


Calorie Nutrition Feature

Timeline: 60-80 hours
Cost: $1000-$1300


GPS API Integration

Timeline: 18-35 hours
Cost: $250-$500


Workout Plans

Timeline: 40-130 hours
Cost: $650-$2000


Gamification Features

Timeline: 150-250 hours
Cost: $2700-$4000


On-Demand Videos Submission

Timeline: 270-350 hours
Cost: $4000-$6000


In-app Payments Integration

Timeline: 20-30 hours
Cost: $250-$400


3. How Much Does it Cost to Develop a Fitness App UI & UX

The visual design and user experience of a fitness app is important for user engagement. The complexity of design elements and screen layouts can impact development time and costs. Here’s a breakdown of UI/UX design components and their associated timelines and costs.

Read why progressive web app cost is lower than fitness mobile apps?



Timeline: 20-60 hours

Cost: $400-$1000



Timeline: 20-85 hours

Cost: $350-$1300


Visual Design

Timeline: 100-120 hours

Cost: $1500-$1900


4. Fitness App Development Cost by Offshore Country/Regions

The hourly rates for developers vary depending on the country. Rates are generally higher in countries such as the USA and lower in countries like Pakistan and India.

  1. Pakistan: $40
  2. India: $45
  3. Africa: $50
  4. Latin America: $51
  5. Asia: $49
  6. Eastern Europe: $56
  7. Canada: $65
  8. Western Europe: $63
  9. Australia: $70
  10. US: $70


5. In-House, OffShore and Freelance Team

Deciding whether to hire an in-house team or outsource development services also influences the cost of developing a fitness app. Each approach has its pros and cons.

In-House impacting factors are hiring costs, salaries, infrastructure investment, and project management expenses.

Bonus Read: Web App Development Cost


How to Reduce Cost of Developing a Fitness App in 7 Steps


Prioritize Features

Focus on essential features for the initial version. Identify core functionalities for user engagement and gradually add more features in future updates.

Cross-Platform Development

Opt for cross-platform development to create a single codebase that works on multiple platforms. This approach can reduce development time and costs compared to building separate native apps for iOS and Android. We have created detailed guide on flutter app development cost.

Minimum Viable Product (MVP)

Start with an MVP that includes fundamental features. This allows you to launch quickly, gather user feedback, and make informed decisions for future updates, avoiding unnecessary upfront costs.

Outsourcing Development

Consider outsourcing development to countries with lower hourly rates while ensuring the quality of work. This can significantly reduce labor costs without compromising on expertise.

Open-Source Solutions

Leverage existing open-source libraries and frameworks to avoid building functionalities from scratch. This can save development time and reduce cost to develop fitness app associated with custom development.

Agile Development Methodology

Adopt an Agile development approach to break the project into smaller, manageable sprints. This allows for continuous testing, feedback, and adjustments, reducing the risk of costly rework later in the process.

Reusable Components

Encourage the use of reusable components within the app. This not only speeds up development but also reduces costs by utilizing pre-built solutions.

Cloud Services

Utilize cloud services for storage, database, and backend infrastructure. Cloud solutions often offer scalable and cost-effective options, eliminating the need for extensive upfront investments in physical servers.

Effective Communication

Ensure clear and consistent communication between the development team and stakeholders. This helps in avoiding misunderstandings, iterations, and potential rework, ultimately saving time and costs


Fitness Apps Trend

As the demand for fitness and wellness continues to surge, mobile apps have become integral tools for individuals seeking personalized health solutions. Statista’s projections indicate that the fitness app market will reach remarkable heights, with an estimated revenue of $66.08 billion by 2027.


cost of developing a fitness app

Source: Google


Why Act Now?

Exponential Growth

The exponential growth projected by Statista indicates a trend that is not just momentary but sustained over the coming years.

Increasing Awareness

As awareness regarding health and fitness becomes more prevalent, individuals are actively seeking digital solutions to enhance their well-being.

Technological Advancements

The integration of advanced technologies in fitness apps, such as AI-driven personalization and real-time tracking, makes them more appealing to users.


How Much Does it Cost to Develop a Fitness App – Conclusion

In conclusion, fitness app development cost varies based on factors like features, development approach, and geographical location.


Cost of Developing a Fitness App – FAQs


Is fitness app profitable for startups?

Yes, fitness apps can be highly profitable for startups, capitalizing on the growing health and wellness trend. With a targeted user base, subscription models, and in-app purchases, startups can generate revenue while providing users with personalized fitness solutions.

how much are fitness apps worth for SMEs and Enterprises?

Fitness apps hold significant value for SMEs and enterprises, offering opportunities for employee wellness programs, enhancing productivity, and a healthier work environment. Their worth lies in promoting overall well-being, reducing healthcare costs, and boosting employee engagement.

how much does it cost to build a custom workout and training app?

The monthly cost to build a custom workout and training app can vary based on complexity, features, and development team rates. Costs can range anywhere from $5,000 to $20,000 or more per month.

How can startups minimize cost to develop fitness app?

Startups can minimize costs by prioritizing essential features, adopting an Agile development approach, leveraging open-source solutions, considering outsourcing to regions with lower hourly rates, and implementing a minimum viable product (MVP) strategy to launch quickly and gather user feedback before extensive investment.

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